Senior FP&A Manager - Marketing
Job description
FP&A Manager role at n8n owning the forward-looking financial plan for the top and mid funnel of the commercial engine, helping Marketing leadership make investment decisions across PLG and SLG motions.
At a glance
- Employment
- Full-time · Employee (employment agreement)
- Work mode
- Remote · Germany, Ireland, Poland, Portugal +2
- Languages
- English – fluent
What you'll do
- Drive n8n's annual planning and regular forecasting process for Marketing end to end, from top-down targets and cross-functional alignment through regional segmentation, budget ownership, and consolidation into the company plan.
- Partner with Marketing budget owners across demand generation, brand, community and DevRel, product marketing, and events to set budgets, forecast spend, and sharpen investment trade-offs.
- Own program spend with the same rigor as headcount, including agency and media contracts, event and sponsorship commitments, phasing, seasonality, and in-year reallocations.
- Model demand creation, signup and MQL volume, activation, qualified opportunity, conversion, and velocity with Marketing Ops and RevOps across both PLG and SLG motions.
- Translate funnel and channel levers into the demand assumptions behind n8n's integrated top-line model and quantify the financial impact and trade-offs of changing them.
- Assess CAC and payback, conversion, pipeline contribution, and expected versus realized ROI using attribution, incrementality testing, and other causal methods where appropriate.
- Establish a repeatable process for material marketing bets covering hypothesis, baseline, expected return, confidence range, leading indicators, scale-or-stop triggers, and post-investment review.
- Build and defend investment cases for brand, community, content, events, and other spend that does not attribute cleanly to closed revenue.
- Use internal evidence, external benchmarks, and post-investment learnings to drive in-year reallocations toward the highest-impact opportunities.
- Partner with Marketing Ops, RevOps, Data, and Controlling to keep the financial view aligned with n8n's attribution, measurement, and reporting frameworks.
- Own the financial metric definitions behind Marketing reporting and ensure teams are operating from a consistent view of performance.
- Turn financial reporting and variance analysis into tangible insights and recommendations for Marketing leadership, executives, and board-level audiences when needed.
What we're looking for
- 7+ years of experience in FP&A or strategic finance, ideally in a fast-paced technology or B2B SaaS environment.
- Led complex, multi-entity, multi-stakeholder annual planning, budgeting, and forecasting processes end to end.
- Deep demand-side finance partnering experience in either a self-serve/PLG funnel or an enterprise/SLG demand generation motion, plus a strong working understanding of the other.
- Fluent in CAC and CAC payback by channel and motion, blended versus paid CAC, CLV/CAC, pipeline attribution, funnel conversion, and velocity.
- Built and defended investment cases for brand, community, content, or similar spend that will never attribute cleanly to a closed deal.
- Comfortable owning a budget weighted toward program spend, including commitments, phasing, agency costs, vendor economics, and reallocations.
- Build sophisticated, integrated financial models that remain robust as assumptions, scenarios, and operating inputs change.
- Translate complex analysis into clear recommendations and comfortable presenting to Marketing leadership, executives, and board audiences when needed.
- Naturally use AI and automation platforms such as n8n to improve the quality, speed, and repeatability of planning, reporting, and analysis.
Nice to have
- Deep experience across both product-led and sales-led demand motions rather than primarily one.
- Worked at a community-led, open-source, or developer-focused product company.
- Exposure to incrementality testing, holdout design, or marketing mix modeling.
- Experience consuming data from tools such as HubSpot or Marketo, GA4, attribution platforms, and Salesforce.
- Worked with financial or headcount planning platforms such as Pigment in complex, multi-entity, or multi-stakeholder environments.
- Comfortable using SQL and building own views in tools such as Looker, Metabase, or Hex rather than waiting on a Data team.
- Worked in workflow automation, developer tools, or infrastructure SaaS.
Your team
Finance
Finance is expected to help shape decisions, not simply report on them; you'll work closely with Marketing leadership and counterpart FP&A Managers covering the PLG and SLG bottom of funnel.
Benefits
Work/life balance – Europe: 30 days of vacation, plus public holidays wherever you are; US: 20 vacation days, 8 sick days, plus public holidays wherever you are.
Health & wellness – Europe: benefits according to local country norms; US: multiple low-premium, low-deductible medical plans with coverage for individuals and families, plus a no-cost premium HDHP option with a pre-seeded HSA, along with dental and vision coverage.
Future planning – Europe: pension contributions according to local country norms; US: 401(k) retirement plan with a 4% employer match.
Financial security – Europe: benefits according to local country norms; US: company-paid short-term and long-term disability insurance, plus life insurance.
- Competitive compensation – fair and attractive pay.
- Ownership – equity in n8n.
- Career growth – €1K (or equivalent) per year to spend on courses, books, events, or coaching.
- A passionate team – regular hackathons.
- Remote-first – team works remotely across Europe, with regular off-sites for team bonding.
- Giving back – $100 per month to support open source projects.
- Transparency – visibility into what everyone's working on and how the company is doing.
Apply
About n8n
The AI orchestration of your wildest imagination.
n8n is the open workflow orchestration platform built for the new era of AI. Backed by a fiercely inventive community and 500+ builder-approved integrations, we're changing the way people bring systems together and scale ideas for impact.
Mission
We give technical teams the freedom of code with the speed of no-code, so they can automate faster, smarter, and without limits.
Key facts
- over 260
- 2019
- Berlin
- Workflow automation / software
- Cultivated a community of more than 650,000 active developers and builders
- Earned 190K+ GitHub stars, making us one of the world's Top 40 most popular projects
- Backed by top investors, from Sequoia's first German seed to SAP's recent strategic investment - bringing us to a $5.2bn valuation
- Team works across Europe and the US, with centre of gravity in Berlin
- Company language is English
- Can sponsor visas to Germany; for any other country, you need to have existing right to work
Partners & customers
What they value
- Empower others