Growth Product Marketing Manager
Job description
Growth PMM role at Bitrise, owning how the company finds, reaches, and activates new audiences across its product portfolio through growth experimentation grounded in product marketing insights.
At a glance
- Work mode
- Remote
- Pay
- GBP 70,000 – 90,000 / year
What you'll do
- Synthesise insights from user research, product analytics, and competitive intelligence into a prioritised hypothesis backlog
- Lead GTM for new products with no established playbook
- Own messaging across GTM campaigns
- Develop a channel strategy for new products backed by evidence (product-channel fit)
- Build growth models, test them fast, and measure results
- Run cross-sell experiments into the existing customer base
- Design and execute experiments across paid, organic, community, and product channels, hands-on and with support
- Work cross-functionally with product, data, and marketing to move experiments from hypothesis to live
What we're looking for
- 5+ years in growth marketing, product marketing, product management, or a hybrid of both, with experience in developer tools
- Demonstrated track record in growth experimentation and core product marketing: research, messaging, ICP, GTM, and CRO
- Experience in acquiring net new developer audiences
- Self-serve or PLG experience: activation funnels, conversion optimisation, in-app messaging
- Comfortable pulling insights from product analytics, user interviews, web analytics, and campaign data
- Strong project management skills. You know how to move cross-functional work forward
- Self-starter who thrives in fast-moving environments
- Comes from a startup environment where you owned initiatives end-to-end
Nice to have
- Experience with mobile DevOps, CI/CD, or developer infrastructure. Hands-on knowledge of mobile tools and processes
- Familiarity with the React Native ecosystem
- Experience building a developer community presence organically (Reddit, developer forums, tech communities)
- Proven track record in building or directing agentic growth workflows
- Bonus points if you can share a PMM or growth portfolio: landing pages, positioning docs, growth models, launch announcements, Reforge artifacts, or any public examples of your work
Benefits
The opportunity to learn about app development by playing a crucial role in the mobile development process for the world's most successful companies
- The security of working in a financially stable, growing company with an ever-expanding global customer base
- A remote working environment with opportunities for in-person collaboration
- A global customer portfolio to manage
- A competitive stock options package
- Private medical insurance & life assurance
Apply
About Bitrise
A continuous integration and delivery platform, built by and for mobile app developers
Bitrise is a continuous integration and delivery platform, built by and for mobile app developers. By streamlining, automating and optimizing recurring mobile development processes, we free up time and resources for creative, interesting and impactful development tasks, resulting in better, faster releases.
Mission
To help everyone build and operate better mobile apps.
Key facts
- 2015
- Mobile DevOps / CI/CD
- Successful graduate of Y Combinator
- Born of the same DNA as Airbnb and Dropbox
- Launched in 2015
- Tens of thousands of developers release apps via Bitrise
- Apps built on Bitrise end up on billions of mobile devices around the world
Partners & customers