Field Marketing Director - Europe/Africa (6017)

Key details

• Lead and scale field marketing across Europe, aligned closely with Shield AI's regional Go-to-Market, Growth, Business Development, Capture, and Sales priorities
• Develop the regional field marketing strategy for priority European defense, government, military, and industry accounts, while supporting select opportunities and events in Africa
• Build and institutionalize field marketing as a disciplined, account-led, revenue-aligned function within a fast-growing global organization
• Develop and execute account-based marketing strategies for priority accounts, mapping buying groups and orchestrating multi-touch engagement across executive briefings, targeted events, customer programs, partner activity, and integrated campaigns
• Build engagement strategies tailored to key defense and government stakeholders, including senior military leaders, defense ministry officials, program leaders, acquisition teams, operational commanders, technical evaluators, and industry partners
• Own the strategy and execution for major European defense, aerospace, autonomy, and security events, prioritizing high-value account engagement, executive meetings, and opportunity progression over brand presence alone
• Establish event and program plans that align with regional procurement cycles, defense modernization priorities, budget timing, acquisition pathways, and capture strategies
• Partner with regional Go-to-Market teams to create and execute targeted account-based events and programs that generate new pipeline, advance existing opportunities, and deepen executive relationships
• Build and lead a high-performing Europe field marketing team while remaining hands-on with agencies, vendors, contracts, logistics, event production, and program delivery
• Create repeatable regional planning, intake, measurement, and reporting processes that enable disciplined prioritization across markets, accounts, events, and campaigns
• Establish KPIs that reflect complex defense sales cycles, including account penetration, stakeholder engagement depth, executive meeting quality, opportunity creation, pipeline influence, opportunity acceleration, and program return on investment
• Ensure programs reflect Shield AI's brand, strategic narrative, and market position while adapting messaging and experiences appropriately for local markets and audiences
• Bring creativity, structure, sound judgment, and adaptability to an evolving environment where new international capabilities are being built in real time
• Company mission
• Information not specified