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Collaborateur.trice de Stratégie Marketing B2B & Développement RSE
Contract type
One-time
Work mode
Remote · Geneva
Experience
3 years
Job description
A marketing and business development internship to turn the results of gaea21's pilot phases into a strategy for acquiring SMEs and public administrations, including competitive mapping, value proposition, pitch deck and prospecting templates.
At a glance
- Employment
- Internship
- Work mode
- Remote · Geneva
- Languages
- French
What you'll do
- Carry out a competitive mapping of CSR support services in French-speaking Switzerland
- Refine gaea21's value proposition around the 10 key dimensions of the programme
- Segment target companies into those sensitive to CSR and those responsive to the economic argument
- Design the strategic pitch deck to convince SME leaders of a Green Audit or Greening Your Business pack
- Turn technical data into business cases and impactful infographics
- Develop marketing materials promoting clients' integration into the Réseau Vert and Répertoire Vert
- Build a strategy to expand into new sectors such as schools, offices and restaurants
- Design multichannel prospecting templates based on behavioural change psychology and gamification
What we're looking for
- Student in the final year of a Master 2 in Marketing, Business Strategy, Responsible Communication or CSR Management
- Technical and marketing skills: positioning analysis, data mining and B2B copywriting
- Knowledge of the CSR framework and extra-financial reporting, including footprint calculation and impact indicators
- Command of sustainability, green and circular economy dimensions
- Proficiency with office tools, Google Workspace, Microsoft Office and prospecting tools
- Creative mind, excellent writing skills and strong analytical and synthesis abilities
- Team spirit and ability to collaborate across teams such as statistics and HR
Benefits
- Practical training in CSR consulting through the 10 dimensions of Green Coaching
- Hands-on use of innovative tools: GCBO environmental audit software, Sustainability in a Box and footprint methodologies
- Access to the Réseau Vert and Répertoire Vert professional network
- Regular coaching with at least two weekly meetings
- Concrete impact on reducing companies' environmental footprint and improving quality of work life
- Autonomy and remote work experience with project management and reporting
Apply
About gaea21
Key facts
- Offers a Green Audit and a Greening Your Business pack
- Runs the Réseau Vert and Répertoire Vert
- Targets a minimum 2% annual reduction of environmental impact