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Vibe Marketing Manager

BetterFutureLabs
Contract type
Ongoing
Work mode
Remote
Experience
3 years

Job description

A hands-on Growth Marketing Manager role at BetterFutureLabs, leading growth marketing across the studio and its portfolio of AI ventures. The role covers content, outbound lead generation, marketing automation, SEO, and social media.

At a glance

Work mode
Remote

What you'll do

  • Lead Generation & Contact Sourcing: Use tools like Clay, Apollo, and LinkedIn to identify ideal customer profiles, pull clean contact lists, and power outbound flows across email and social
  • Outbound Campaign Execution: Build outbound sequences with a conversion mindset; test messaging, track response rates, and get in front of the right users and buyers
  • Build Content Architecture: Design and manage topic clusters, landing pages, and knowledge libraries for multiple ventures, thinking in systems—pillar content, internal linking, and long-tail optimization
  • Marketing Automation & Workflows: Set up and manage automated flows using n8n, Zapier, or similar tools; pipe leads into CRMs, sync across Airtable, Notion, or HubSpot, and eliminate repetitive tasks
  • Content Creation & AI Drafting: Leverage AI tools like OpenRouter and AI to draft and polish high-impact blog posts, landing pages, and outbound messaging; repurpose and remix for scale
  • Own SEO & GEO Strategy: Take full ownership of the organic discovery footprint; set vertical-specific SEO goals and geo-targeted expansion strategies and drive execution end to end
  • Social Media Execution: Post and grow across LinkedIn, TikTok, Instagram and X; build content calendars, post product updates, and keep brands in the public conversation
  • Data-Driven Optimization: Track campaign performance across SEO, outreach, and content; make fast decisions using real metrics—traffic, response rates, conversions—not vanity views
  • Ship Fast, Iterate Faster: Launch experiments across channels and tactics, double down on what works, kill what doesn't, and keep the growth engine moving forward

What we're looking for

  • Live on X and AI social media communities, searching for new ways to improve workflows with AI
  • Blend strategic intuition with AI efficiency—guiding generative tools to reflect tone, voice, and emotional intent while letting automation handle the heavy lifting
  • Emotionally fluent, crafting messaging that resonates on a subconscious level while AI systems manage drafts, tests, and distribution
  • Launch campaigns in hours, not weeks—releasing multiple creative variations (ads, posts, emails) and letting real-time performance guide the next move
  • Operate independently, with lean AI-driven workflows that replace full agency teams
  • Build emotional authenticity—not just conversions—by tapping into what audiences feel, not only what they click
  • Data-savvy yet creative—constantly running tests, analyzing performance metrics, and iterating to refine both tone and tactics

Nice to have

  • You've done growth for early-stage B2B SaaS or AI startups
  • You've worked across multiple verticals and know how to adjust tone per audience
  • You've managed freelancers to scale content or outreach
  • You've created your own content brand, newsletter, or growth experiment

Benefits

Multiple Ventures, One Mission: Apply your skills to a rotating pipeline of companies solving real-world problems with AI—from insurance investigations to smart home ops

  • Studio Backing: Collaborate with in-house AI engineers, product designers, and venture leads
  • Real Impact: You'll be the engine behind first customers, first traction, and first investors
  • Flexible, Remote Work: Own your schedule and your outcomes; we care about what you ship
  • Equity Optionality: Step deeper into a venture as it grows and earn meaningful equity

How to get hired

  1. 1Intro Call (30 min) – Let's talk systems, writing, and where you thrive
  2. 2Tactical Exercise (1–2 hrs) – Show us a sample outbound flow, content piece, or campaign plan
  3. 3Team Interview – Deep dive into execution, iteration, and your approach to chaos
  4. 4Offer – Move fast. Build faster.

Apply

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About BetterFutureLabs

A studio backed by TechUnited NJ's connectivity, with deep expertise in Multi-Agent Systems and B2B SaaS, building a portfolio of AI ventures including Casey (a multi-agent AI for insurance fraud investigations) and Jack (a smart home maintenance copilot).

Key facts

  • Backed by TechUnited NJ's connectivity
  • Deep expertise in Multi-Agent Systems and B2B SaaS
  • Builds ventures including Casey and Jack

Partners & customers

TechUnited NJ