Senior Vice President, Public Relations (Health & Lifestyle)
Job description
A senior leadership role leading the health practice at a PR and integrated marketing firm, owning healthcare client strategy, retention, expansion, and team development. The SVP, Health drives PR campaigns, thought leadership, and new business for healthcare clients.
At a glance
- Work mode
- Remote · Worldwide
What you'll do
- Provide visionary leadership and strategic direction for the health and lifestyle industries, guiding team members to achieve excellence and drive results
- Cultivate and maintain strong relationships with healthcare clients, serving as the primary point of contact and ensuring delivery of high-quality PR services
- Develop comprehensive PR strategies tailored to each client's objectives and target audience, leveraging industry knowledge and market insights
- Oversee the implementation of PR campaigns, including media relations, thought leadership initiatives, crisis communications, and executive visibility programs
- Lead, mentor, and empower a team of PR professionals specializing in health and lifestyle services, fostering a collaborative and supportive work environment
- Build and maintain relationships with key health and lifestyle contacts, securing impactful placements in top-tier outlets and healthcare publications
- Position clients as industry thought leaders through strategic content development, speaking opportunities, and participation in relevant industry events and conferences
- Develop and implement crisis communication plans to safeguard clients' reputation and mitigate reputational risks
- Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization and continuous improvement
- Own the practice's account management rhythm with structured weekly business reviews, account health scoring, and proactive risk identification across the existing client book
- Bring practice-level retention into the top quartile of the firm through tight service delivery, fast time-to-value on new accounts, and structured save-the-account interventions where necessary
- Develop and execute 5+ recurring expansion plays within the existing client base, building toward 1.5–2% monthly MRR expansion as a sustained rate
- Lead and develop the existing healthcare team, direct senior coaching, selective recruiting, and accountability for delivery quality
- Build a productized healthcare service offering that leverages the Interviewed platform: competitive intelligence, regulatory media monitoring, KOL targeting, payer narrative tracking
- Win new healthcare clients in partnership with our new business team, with focus on biotech, pharma, medical devices, hospital and health systems, digital health, and consumer wellness
- Represent the practice externally, industry events, healthcare-specific publications, thought leadership in the healthcare communications space
What we're looking for
- Minimum of 15 years of experience in public relations, with a focus on the healthcare and lifestyle industries
- Proven track record of successfully managing PR campaigns for healthcare clients, with measurable results in media placements and client satisfaction
- Strong leadership and management skills, with the ability to inspire and motivate a team to achieve excellence
- Excellent communication skills, both written and verbal, with the ability to craft compelling narratives and communicate complex healthcare and lifestyle concepts effectively
- Strategic thinker with a deep understanding of the healthcare industry
- Extensive network of media contacts and industry connections within the healthcare and lifestyle sectors
- Results-oriented with a passion for delivering high-quality work and exceeding client expectations
- 15+ years in healthcare communications or healthcare PR, with senior leadership experience leading teams and owning practice-level outcomes
- Demonstrated specialty depth in at least three of: FDA and regulatory communications, biotech and pharma, medical devices, hospital and health systems, payer relations, clinical trial communications, digital health, healthcare policy
- A documented track record of measurable client retention and expansion you can describe in numbers
- Comfortable carrying gross revenue retention, net revenue retention, and expansion as primary KPIs, not just media impressions and placements
- Strong network of healthcare media contacts across business, trade, clinical, and consumer publications
- Strategic operator, equally fluent in client strategy, team development, and operational rigor
- Comfortable with AI-driven workflows and a data-disciplined approach to earned media
Your team
Health practice
Team of PR professionals specializing in health and lifestyle services
Benefits
- 100% Remote, Forever - Work from anywhere in the world
- Comprehensive Health Benefits - Choose from three Anthem Blue Cross PPO medical plans, plus dental and vision coverage
- Retirement Savings - 401(k) program, including a company match that is increasing further to 3% in 2027
- Work-Life Balance - paid vacation, sick time, 11 company holidays, a floating holiday, and Summer Fridays
- Paid Parental Leave
- Career Growth
- Supportive, Collaborative Culture
Apply
About Interdependence Public Relations
Rebuilding the PR industry from the ground up
Interdependence is rebuilding the PR industry from the ground up. Its proprietary platform, Interviewed, analyzes 300,000+ stories every day across a network of 250,000 journalists. The firm offers integrated marketing run by one team, on one system, accountable to one result.
Mission
We turn earned media into something measurable, repeatable, and worth paying for, and apply the same data and discipline across paid, social, content, and brand.
Key facts
- 100+ person team
- Public Relations and Integrated Marketing
- Interviewed platform analyzes 300,000+ stories every day
- Network of 250,000 journalists
- Forbes named us one of America's Best PR Agencies
- Works with brands, CMOs, founders, and entrepreneurs across consumer, healthcare, tech, B2B, travel and entertainment
What they value
- We move fast
- The best argument wins
- We hire for sharp thinking, real craft, and ownership from day one
- Collaborative
- Entrepreneurial
