RP
Senior Product Manager – Retail Media Data, Measurement & Auction Strategy (m/f/
Contract type
Ongoing
Work mode
Remote · Germany
Experience
Senior · 5+ years
Job description
Senior Product Manager role shaping the data, measurement and auction strategy supporting Redcare Pharmacy's Retail Media business. The role owns product strategy and roadmap for auction performance, advertising data, measurement and reporting.
At a glance
- Work mode
- Remote · Germany
What you'll do
- Own and develop the product strategy and roadmap for Retail Media auction performance, data, measurement and reporting
- Shape auction strategy by defining requirements and identifying opportunities to improve bidding, ranking, relevance and commercial performance
- Define advertising tracking requirements, event taxonomies and data contracts across campaign management, ad serving, customer interactions, attribution and reporting
- Ensure advertising data is reliably ingested into the Unified Data Platform and made available for internal reporting, advertiser reporting, measurement and optimisation
- Develop measurement and reporting capabilities that help advertisers understand campaign effectiveness, incremental sales, reach and return on advertising investment
- Partner with Data Science, Data Engineering, Analytics and software engineering to translate business needs into scalable solutions
- Drive product discovery, prioritisation and delivery, balancing business priorities, technical dependencies and stakeholder requirements
What we're looking for
- Approximately 5-7 years of product management experience, ideally within data products, analytics, AdTech, marketing technology or e-commerce
- Experience owning products end to end, from discovery and roadmap definition through delivery, adoption and continuous improvement
- Strong understanding of data products, analytics and measurement, with the ability to translate complex data into meaningful business outcomes
- Technically fluent enough to collaborate effectively with Data Engineers, Data Scientists, Analysts and software engineers while understanding and challenging technical requirements
- Working understanding of SQL, data modelling, reporting or BI tools
- Strong stakeholder management and ability to navigate competing priorities across technical and commercial teams
- Understanding of advertising performance and commercial measurement, focused on delivering measurable value rather than simply shipping features
Nice to have
- Previous experience as a Data Analyst, Data Scientist or Analytics Engineer
- Familiarity with digital advertising and auction mechanics
- Exposure to Retail Media, AdTech or marketing analytics
- Experience building data products or platforms from 0 to 1
Your team
Retail Media
A small, growing team building scalable capabilities for Retail Media, working closely with Data Scientists, Data Engineers, Analysts, software engineers and commercial stakeholders.
Benefits
- Work from Home: arrange the place you work from individually, even for up to 20 days a year anywhere in the EU
- Redcare events: creative team events and regularly scheduled parties
- Kindergarten Grant: 100,00 € (total) per month for employees who pay for childcare in kindergarten
- Mental health: quick professional help from psychologists from nilo, anonymously and free of charge
- Personal Development: internal & external training
- Mobility: fully costed Deutschland Ticket
- Sports & Health: membership (M) package at Urban Sports Club
Apply
About Redcare Pharmacy
Europe's No.1 e-pharmacy
Redcare Pharmacy is Europe's No.1 e-pharmacy, powered by passionate teams and cutting-edge innovation, striving to create a healthy collaborative work environment.
Mission
Until every human has their health
Key facts
- e-pharmacy
- Europe's No.1 e-pharmacy