L
Senior Product Manager - Consumer Experience (m/f/d)
Contract type
Ongoing
Work mode
Remote · Germany
Experience
Senior · Not stated
Level inferred from job title
Job description
A senior individual contributor product manager role leading product direction for LeasingMarkt's Attraction & Loyalty team, focused on consumer engagement and qualified demand.
At a glance
- Work mode
- Remote · Germany
- Languages
- English
What you'll do
- Own the product direction and roadmap for Attraction & Loyalty, turning customer needs and business priorities into focused opportunities.
- Improve activation and ongoing engagement through onboarding, accounts, saved offers, personalised recommendations and reasons to return.
- Build connected journeys across web, app and lifecycle touchpoints, working closely with CRM, Marketing and the app team.
- Use customer research, behavioural data and commercial context to understand what blocks people from the next step.
- Size opportunities and make explicit trade-offs, explaining investment rationale, success criteria and deprioritisation.
- Lead discovery and experimentation with Engineering, Design and Analytics, defining hypotheses, measurement and guardrails.
- Stay accountable after delivery, assessing whether changes create incremental engagement and qualified demand.
- Communicate direction, decisions and risks clearly, bringing recommendations and resolving dependencies.
What we're looking for
- Experience independently owning a consumer digital product area and delivering measurable improvements for customers and the business.
- Strong product judgment to shape strategy and roadmap, not just execute requested features.
- Analytical depth and curiosity to investigate performance, challenge assumptions and interpret experiments.
- Practical understanding of activation, engagement or retention and building lasting customer relationships.
- Strong discovery skills combining customer insight with quantitative evidence.
- Hands-on execution with attention to experience quality, technical dependencies and reliable measurement.
- Clear communication and collaborative leadership with engineers, designers, analysts and commercial stakeholders.
Nice to have
- Experience with marketplaces, personalisation, recommendation systems or lifecycle products.
- Automotive or leasing experience is a plus, not a prerequisite.
Your team
Attraction & Loyalty
Team focused on building stronger relationships with consumers from first interaction through returning visits and qualified enquiries.
Benefits
- Tools, training and support to work in a way that suits you and to learn new skills.
Apply
Direct apply at leasingmarkt
Opens the job posting at leasingmarkt
About LeasingMarkt.de
A career driven by you.
A marketplace connecting customers and dealers for car leasing.
Mission
Bring customers and dealers together to make car leasing more accessible, transparent and efficient.
Key facts
- Over 50 nationalities are represented in the community.
What they value
- A culture of growth that welcomes people of all backgrounds and supports inclusion.
