(Senior) Product Launch Manager - Beauty & Skin Care (m/w/d)

Rosental Organics GmbH

Contract type

Ongoing

Work mode

Remote · Germany

Experience

Mid-level · 4+ years

Job description

Commercial owner for new skincare products and beauty tools, from business case through go-to-market to post-launch performance.

Develop the commercial business case for new products, from consumer need and market potential to pricing, target COGS, margin and sales potential.
Translate customer insights, reviews and market and social trends into clear hero-product concepts.
Own the entire go-to-market process so product, packaging, claims, creative, content, e-commerce and marketing align seamlessly for launch.
Steer cross-functional launch plans, critical paths and milestones so at least 90% of all milestones are met on time.
Lead creation of product stories, hooks, claims and proof points together with marketing and creative.
Analyze the first 30/60/90 days after launch on revenue, conversion, reviews, repeat, margin and customer feedback and derive growth measures.

At least 4 years of experience in product management, go-to-market, launch management or growth in beauty, skincare, consumer or D2C.
Has taken several physical products from idea to market launch and can explain why they worked commercially.
Combines consumer and product taste with solid understanding of pricing, margin, business cases and growth.
Strong at leading complex cross-functional projects, setting priorities and aligning teams around a common goal.
Works hands-on, fast and with high ownership, without waiting for others' next step.
Business-fluent German (at least C1) and very good English required.