D
Product Marketer
Contract type
Ongoing
Work mode
On-site · Paris, France
Experience
Mid-level · 3+ years
Job description
Product Marketer at Dust responsible for owning product launches and storytelling, turning a fast-moving technical product into clear positioning, narratives, and launches. Hands-on role working closely with product and engineering.
At a glance
- Employment
- Full-time
- Work mode
- On-site · Paris, France
- Languages
- English
What you'll do
- Own product launches from initial narrative and positioning through asset creation, amplification strategy, and sales enablement
- Build and run an always-on launch program supporting at least 5-7 releases each quarter
- Partner closely with engineering team to understand what's shipping, why it matters, and which initiatives require a broader market moment
- Establish lightweight launch tiers and processes that bring consistency without slowing the team down
- Develop positioning and messaging for new capabilities, translating technical innovation into clear, differentiated narratives
- Create launch assets across formats, including short-form videos, social campaigns, web copy, blogs, livestream events, customer communications, and sales collateral
- Develop feature overview videos by owning storyboarding and screen capture end-to-end, leveraging in-house creative and design support or external contractors
- Experiment with new formats and approaches to make Dust's product understandable, memorable, and exciting
- Build strong relationships with engineers and user leads and become a partner they proactively bring into product launches
- Develop enough technical fluency to ask the right questions, challenge assumptions, and uncover the most important customer and market story
- Bring customer, competitive, and market context into conversations about how we position and communicate the product
- Partner with Dust's founders and marketing leadership on major product narratives and moments
- Equip Sales and Customer Success teams with the messaging, assets, and context they need to pitch new capabilities
- Partner with Brand & Content to turn product innovation into broader editorial and content opportunities
- Work with Growth and Field Marketing to extend launches across campaigns, events, and distribution channels
- Ensure Dust's product positioning and differentiation remain clear and consistent as the platform evolves
- Create a reliable pipeline of high-quality product content that teams across Dust can use and distribute
What we're looking for
- 3–5+ years of dedicated product marketing experience, ideally with strong PMM foundations from an established B2B technology company and hands-on experience in a high-growth startup
- A track record of personally owning technical B2B product or feature launches from positioning through execution
- Exceptional product storytelling skills, with the ability to make complex technology clear, credible, and compelling
- The range to create across formats, including positioning and messaging, web, written content, social, presentations, and video or demo storytelling
- Strong technical curiosity and the ability to build credibility with engineers by asking thoughtful questions and quickly getting fluent in the product
- Strong taste and an informed point of view on what great modern product marketing looks like
- Comfort operating with ambiguity and figuring out the right approach rather than defaulting to an established playbook
- A hands-on working style
- Deep fluency in and curiosity about AI
- Based in Paris
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About Dust
Work is being rewritten, and the people holding the pen are the ones who actually run it.
Dust empowers AI Operators at the world's fastest-moving companies to rewire how work gets done, with enterprise-grade governance, flexible model choice, and a collaborative interface for humans and agents to work together.
Mission
Build the infrastructure that lets any team turn scattered knowledge and tools into coordinated execution with agents they build, own, and run themselves.
Key facts
- 70%+ weekly active users
- Aim to x5 growth by the end of 2026
- Backed by Sequoia
- Team coming from Stripe, OpenAI, and Stanford
- Named among the Future 50 by The Generalist
- Offices in Paris, London, San Francisco, and New York
Partners & customers
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What they value
- Focus on users
- Ship fast
- Don't take themselves too seriously