Performance Marketer

Key details

• Run paid search and paid social end to end, owning channels across Google, Microsoft, Meta, and emerging AI surfaces like ChatGPT
• Set account structure, bids, budgets, and targets
• Build agents and automations with Lovable to read performance, pace and shift budgets, flag issues, and make changes
• Scale paid social through creative, maintaining a steady supply of diversified assets and knowing which creative to push when
• Use a DSP (DV360, Criteo, or The Trade Desk) to extend into prospecting, retargeting, and new inventory
• Build and debug tracking (server-side/CAPI, pixels, cookies, consent, and deduplication) and write queries that judge channels on incrementality
• Run tests on audiences, bids, and creative, building most of this yourself
• Company mission
• Information not specified