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Paid Social Marketing Manager (m/w/d) · Remote

Evolve Digital GmbH
Contract type
Ongoing
Work mode
Remote · Germany
Experience
Mid-level · 3+ years

Job description

You own Paid Social as the key growth channel for e-commerce brands, managing Meta and TikTok campaigns from strategy to daily optimization and growing toward a Paid Social Lead role.

At a glance

Employment
Full-time
Work mode
Remote · Germany
Languages
German – native, English – fluent

What you'll do

  • Plan and manage Paid Social campaigns on Meta and TikTok, develop scalable strategies for ROAS, POAS and CAC and optimize them daily
  • Scale accounts to high five- to six-figure monthly budgets, optimizing for profitability rather than ad spend
  • Develop UGC and founder ad concepts with the creative team following direct-response principles, including advertorial copies and scripts
  • Continuously test hooks, formats and narratives
  • Analyze campaign data weekly, run client reporting and advise clients holistically
  • Further develop the Social Ads area through SOPs and quality management and potentially lead the team

What we're looking for

  • At least three years of Paid Social experience as main channel with proven scaling of e-commerce accounts to high five- to six-figure monthly budgets
  • Degree or training in marketing or e-commerce
  • Deep knowledge of Meta Business Manager, ideally also TikTok Ads Manager
  • Routine with tracking tools such as Triple Whale, Tracify or admetrics
  • Understanding of direct-response mechanisms, UGC formats and founder ads
  • Confident handling of margins, contribution margin, retention, CAC and POAS, deriving recommendations from data
  • Experience in client leadership and independently managing multiple accounts
  • German at native level and fluent English
  • Self-responsibility and motivation to lead a team in the future

Nice to have

  • Meta Blueprint certification is a plus

Benefits

  • 100% remote, no hybrid compromise
  • 30 days vacation
  • Twice-yearly team events and workations in person at changing locations
  • Weekly team recaps and coffee chats
  • Company pension, Jobrad and company fitness via Wellpass
  • Tax-free benefit of 50 € monthly as a voucher of your choice
  • Laptop of your choice and high-quality home office equipment
  • Training budget plus internal and external resources and mentors
  • Full access to the internal AI stack

How to get hired

  1. 1Vanessa, HR Manager, is your first contact and looks forward to your application

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About Evolve Digital GmbH

A holistic growth partner for e-commerce brands in the DACH region

We calculate every offer through to contribution margin so we achieve the best result for each client.

Mission

Instead of viewing Paid Social only through the ad, we develop strong new-customer offers, produce the ads and build the funnel through to purchase.

Key facts

  • Marketing
  • In-house experts for creative strategy, copywriting, graphics and video support each focus area