Paid Media Manager

Key details

• Develop, execute, optimise and report on paid media campaigns across multiple markets
• Own paid search strategy and performance for your markets, driving sustainable customer acquisition and commercial growth
• Collaborate with local marketing teams to align channel strategies with market growth objectives
• Analyse campaign and business performance, translating data into actionable insights and recommendations
• Lead campaign measurement, tracking and reporting, ensuring stakeholders have visibility of performance and opportunities
• Drive continuous optimisation through audience targeting, bidding strategies, budget management and testing
• Design and evaluate testing programmes, including incrementality testing, in partnership with data teams
• Build strong relationships with internal stakeholders, agencies and platform partners
• Leverage automation, AI tools and scalable processes to improve campaign effectiveness and operational efficiency
• Stay ahead of industry trends and emerging opportunities within the paid media landscape
• Company mission
• Information not specified