S
Events Lead, UK & International
Contract type
Ongoing
Work mode
Remote
Experience
Senior · 8+ years
Job description
Events Lead, UK & International at Substack, responsible for creating and executing a year-round programme of events in the UK and overseeing international events. The role reports to the Head of Communications & Brand and is based in London.
At a glance
- Work mode
- Remote
What you'll do
- Develop and execute a UK events strategy that advances Substack's brand and business goals in the UK, and ideate and oversee events in key territories internationally with the Head of International and country leads
- Identify innovative opportunities to enhance our brand, drive cultural conversation, and attract new creators and subscribers
- Manage the full event lifecycle in the UK—from concept and promotion through on-the-ground coordination—ensuring every detail reflects the quality and creativity of the Substack brand
- Ensure events travel far and wide on social and in the press, as a key pillar of the brand marketing strategy
- Empower Partnership Leads to bring market-specific event ideas to life, providing strategic guidance and operational support to ensure strong execution in key territories
- Manage a UK events budget with clear goals, measurement frameworks, and ROI tracking, and build effective processes internationally
- Build methodologies to demonstrate impact and communicate wins internally
- Leverage an exceptional network of freelancers and contractors to deliver outstanding results for Substack and support international partnership leads to source the best talent for their markets
- Design events that can be replicated to reach key audiences across strategic territories and regions without losing their impact or authenticity
- Partner with internal teams, UK and international agencies, and vendors to deliver high-impact experiences while maintaining fiscal discipline and operational excellence
What we're looking for
- 8+ years in experiential event marketing and production
- Built and scaled event strategies that delivered measurable business impact
- Significant managerial experience
- Strategic vision with an operational can-do attitude; exceptional communicator and organizer who will translate vision into flawless execution
- Creative flair: a natural storyteller and ideas person who loves conceiving ideas that are unexpected and brilliant
- Deep network of premier agencies and vendors across creative, production, and experiential disciplines
- Relationship-builder who cultivates strong cross-functional partnerships and inspires creative problem-solving
- Cultural fluency: familiar with Substack as a creator or subscriber, and excited to help champion our mission
- Entrepreneurial drive: thrives in startup environments where building from scratch
- Flexibility to travel globally to oversee on-site execution when needed
Your team
Communications & Brand
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Direct apply at Substack
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About Substack
A new economic engine for culture
Substack's model, based on direct subscriptions, has fueled an explosion of independent publishing and is revolutionizing culture.
Mission
Give the brightest, most interesting and creative people on the internet the power of their own publishing platform, empowering creators with financial autonomy, ownership and a direct connection to their communities.
