Copywriter - Kraken Pro
Job description
A Copywriter role at Kraken Pro, writing high-impact copy across campaigns, landing pages, emails, in-app experiences, paid ads, and social for a trading audience. The role focuses on converting traders through sharp, fast, culturally fluent messaging.
At a glance
- Work mode
- Remote
What you'll do
- Craft punchy, high-impact messaging across campaigns, landing pages, emails, in-app experiences, paid ads, and social for Kraken Pro
- Capture the voice of CT, FinTwit, and the trading floor, knowing when to be witty, direct, or let the numbers do the talking
- Shape the narrative for new product drops and feature releases, turning technical updates into clear, compelling stories
- Help build and protect the Kraken Pro tone of voice across every touchpoint, from a headline to a push notification
- Work hand in hand with Design, Product, Growth, and Social to brief, iterate, and ship copy
- Run copy experiments, track performance, and iterate based on data
- Partner with Legal/Comms to ensure compliant, accurate, and aligned messaging across regions and platforms
What we're looking for
- Copy you wrote that moved people to act, whether for a brand, an agency, or your own projects
- 3+ years in copywriting or content, ideally in fintech, crypto, or trading
- Speed under pressure
- High AI competency
- Range as a writer: headlines, long-form, microcopy, scripts, threads, email flows, and taglines
- Deep familiarity with crypto and trading culture, and the language traders use
- Strong writing, editing, and communication skills
- Creative and detail-oriented, with the ability to work closely with designers, including briefing the team, using Figma for copy placement, or mocking something up yourself
Your team
Kraken Pro
Kraken Pro is where serious traders live, with millions of traders.
How to get hired
- 1We may ask candidates to complete job-related skills or work-style assessments as part of our hiring process
Apply
Direct apply at Kraken
Opens the job posting at Kraken
About Kraken
Building the Future of Open Finance
Founded in 2011, Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions across the globe. Offering spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients. Payward is the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks.
Mission
To advance an open, global financial system
Key facts
- 2011
- Crypto / Financial infrastructure
- Trusted by over 10 million individuals and institutions across the globe
- Offers spot trading, margin, futures, staking, and OTC services
- Payward is the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks
- Has spent the last 15 years building one of the most modern and globally accessible financial infrastructure platforms in the industry
What they value
- We hire based on merit
- We celebrate diverse talents, backgrounds, contributions, and unique perspectives