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Consultant Senior SEO/GEO - Freelance
Contract type
Ongoing
Work mode
Remote · Paris, France, Marseille, Brussels +1
Experience
Senior · 5+ years
Job description
A senior SEO consultant role at a media and marketing agency, covering SEO strategy, technical optimisation, content semantics, GEO/AI-search visibility and performance reporting.
At a glance
- Employment
- Employee or contractor
- Work mode
- Remote · Paris, France, Marseille, Brussels +1
- Languages
- French – fluent
What you'll do
- Carry out full SEO audits: technical, semantic, content, popularity, UX and performance
- Define an SEO strategy aligned with business, marketing and acquisition objectives
- Identify organic growth opportunities on search engines
- Build SEO roadmaps prioritised by impact, feasibility and available resources
- Drive on-site and off-site optimisations
- Analyse site structure, indexing, crawling, internal linking and technical performance
- Make recommendations on information architecture, HTML markup, structured data, Core Web Vitals, redirects, canonicals, pagination, robots.txt and sitemaps
- Collaborate with technical teams to ensure recommendations are properly implemented
- Conduct keyword research and intent mapping
- Identify thematic clusters and editorial opportunities
- Define SEO briefs for writers or content teams
- Optimise existing content and recommend new content production
- Set up coherent internal linking logic
- Define a visibility strategy suited to answer engines and AI interfaces
- Identify levers so the brand, its content or expertise is better cited, reused or summarised in generative environments
- Recommend optimisations around clarity of information, editorial authority, trust signals, entities, semantic coherence, FAQ and conversational formats
- Actively monitor developments in generative engines, LLMs and new search uses
- Define SEO/GEO tracking KPIs
- Set up performance dashboards
- Track visibility, organic traffic, rankings, conversions and awareness signals
- Produce clear, actionable, results-oriented reporting
- Present analyses and recommendations to business and decision-making stakeholders
- Advise marketing, content, product and technical teams
- Raise stakeholder awareness of SEO/GEO best practices
- Take part in strategic decisions
What we're looking for
- Minimum 5 to 8 years of SEO experience, including significant strategic work
- Proven experience as a freelance consultant, in an agency or in a consulting firm
- Good understanding of new uses linked to generative engines, AI assistants and conversational search
- Excellent command of SEO fundamentals: technical audit, semantic strategy, on-page optimisation, netlinking, log analysis, internal linking, migration or redesign management
- Solid web culture and understanding of CMS, e-commerce, media and corporate environments
- Good knowledge of GEO issues, conversational search optimisation and answer-oriented content structuring
- Ability to interpret data and translate it into concrete recommendations
- Good command of all or some of the listed tools
- Strong autonomy
- Analytical and strategic mindset
- Ability to prioritise
- Pedagogy and clarity in recommendations
- Excellent writing and summarising skills
- Results-driven culture
- Ease in dealing with varied stakeholders
- Strong curiosity about developments in search engines and AI
Benefits
- An international group present worldwide
- Multidisciplinary entities expert in their field: programmatic, influence, PR, 360, content creation
- Possibility of internal mobility within the group's different entities
- Continuing training with a Digital Academy
- Access to the HappyPal platform with discounts on many brands and leisure activities
- Daily sports classes on site: pilates, cross training
- A sustainable mobility allowance to rent a bike via partner BeeToGreen or be reimbursed up to €45/month for bike rental
- Referral bonus
Apply
Direct apply at Biggie
Opens the job posting at Biggie
About Biggie
Partners in growth
Biggie is the global media & marketing strategy and activation agency of Biggie group, an independent international group of integrated marketing solutions, bringing together Gamned!, Repeat and 3qtz.
Mission
To be a partner in brands' growth, putting strategic and operational excellence at the service of their performance with tailor-made support.
Key facts
- 300 experts
- Marketing and advertising
- 150 of its 300 experts are based in France
- Present in 7 countries across 9 international offices
- Result of bringing together Gamned!, Repeat and 3qtz
What they value
- Strategic and operational excellence at the service of brand performance