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Brand & Web Designer
Feedbackfruits
Contract type
Ongoing
Work mode
Hybrid · 2 days/week in office · Amsterdam, Netherlands
Experience
Mid-level · 3+ years
Job description
Brand designer role at FeedbackFruits focused on evolving the brand identity and owning the marketing website and landing pages, with a strong B2B marketing design background.
At a glance
- Employment
- Full-time · Employee (employment agreement)
- Work mode
- Hybrid · 2 days/week in office · Amsterdam, Netherlands
- Languages
- English – fluent
What you'll do
- Evolve the brand identity and translate it into a distinctive, coherent visual language across the website, campaigns and marketing materials
- Design and improve the marketing website and landing pages, from early concepts and layouts to responsive designs, and build and maintain pages yourself
- Develop creative concepts for campaigns and product launches, and carry them through to ads, social, ebooks, brochures, presentations and event materials
- Create hero and product visuals that make a complex product clear and compelling
- Make the website clearer, more engaging and easier to navigate, with an eye on accessibility and conversion
- Build reusable components, templates and guidelines so colleagues can create on-brand materials themselves
- Bring structure to how design work gets requested, briefed, reviewed and delivered, and find ways for AI and automation to take repetitive work off the team's plate
- Brief and work with external specialists in development, motion, video or illustration when a project needs extra expertise
What we're looking for
- Around 3–5 years of experience as a brand or marketing designer, ideally at a B2B tech or SaaS company, or at an agency working with B2B clients
- Portfolio shows real breadth in B2B marketing design: landing pages, ads, brochures, ebooks, hero visuals and product visuals
- Website work is a regular part of the job; has designed and built marketing pages themselves and can explain what they owned
- Works in Webflow or in something comparable like Framer and is happy to switch
- Thinks in concepts, not just layouts, with a strong eye for typography, composition and hierarchy
- Can take a project from a fuzzy brief to delivery without someone managing it, and keeps a clear head about priorities when several people need something at once
- Understands what design needs to do for marketing and can explain choices to non-designers in a way that brings them along
- Looks for ways to work smarter, whether that's a template, a component or an AI workflow that saves the team hours
- Confident in Figma and communicates well in English
- Lives within commuting distance of Amsterdam and is available 38 hours per week, with at least 2 days a week from the Amsterdam office
Your team
Brand
Led by the Head of Brand
Benefits
- 25 paid holidays per year
- Hybrid work schedule (2 days onsite)
- A day off for your birthday
- Advantageous pension scheme
- 3 days of volunteering leave per year
- €550 Learning & Development budget per year + 3 days paid leave for learning
- Travel allowance and Swapfiets subscription
- Free access to our office gym
- Unlimited access to mental health support via OpenUp